Taggin’ NYC: I ♥ SMS style

posted in Marketing, Projects on August 12th, 2008

Hot on the heels of yesterday’s post about what Treasuremytext is all about and also the announcement of me joining their Board of Advisors, is this visual treat for everybody who loves to tag random things in public … like I did.

During the Software Social Summer BBQ, back in May, I was able to snag a few I ♥ SMS stickers and I decided that, the best way to expose New York City to Treasuremytext, would be by putting some of their stickers in more or less visible locations, such as trains, post boxes, abandoned cars and the likes.

Even though some may call this pointless, I definitely had my fun and, so far, had three people approach me about the sticker and what the message was all about.

In case you want to see even more tagged areas, head on over to my gallery!

And if you have come this far and still have no idea what Treasuremytext is all about, I suggest you have a look at the following clip.

Comments Off


posted in Projects on August 11th, 2008

Many of my friends, at least those whose cellphone numbers I have, know that I am an avid texter. I am, so to speak, a master of the arcane skill of speaking volumes with less than 161 characters and as such, I generate quite a bit of SMS traffic every month.

Ever so often, a short message turns into a good conversation and being a true gatherer, I like to save these messages to read through them again at a later point and chuckle about the past.

Up until a few months ago, I used to store all my messages on my Pocket PC and that started filling up my device pretty quickly; in fact, from July 2007 to July 2008, I have sent and received some 1800 text messages, with a fair number of collectible messages.

Back in 2006, during the first The Next Web conference, I came across Katie Lips and Paul Stringer, from Treasuremytext, a service that would let you save your messages online.

To be honest, back in 2006, I did not see a need for this, for one, the only way to get your messages into the site, was by sending them to a UK phone number, which was too expensive at the time, and what’s more: why would I want to save my SMS anyway?

In 2007, Treasuremytext, underwent a radical transformation: the site became all 2.0-ish, added more, local numbers (even a Dutch one) and added a new feature: TextStreams.

I was invited to join their beta in December and started using it more and more … up until the point where I decided that the TextStream feature would make for a nice addition to my blog’s sidebar, allowing me to microblog from wherever I was.

So far, I have managed to submit more than 130 updates and all in all, I find it a very enjoyable and straight forward experience. Contrary to, say, Twitter, TMT, has not seen any extended downtime since I have been with them and Katie and Paul have been very good sports about turning suggestions into features, something which makes me, as a user, feel good about the time I put into coming up with new ideas.

Treasuremytext has long been a supporter of the iPhone, with an application that would allow you to upload your SMS with a couple o’ taps directly from an iPhone to your TMT account and being a strong supporter of the Windows Mobile platform, I felt that we could not be left behind.

After a couple of emails, Paul was kind enough to open up the TMT API for me and I was able to build an application that allows you to import all your messages with fewer taps than the iPhone does (take that, Steve!).

The application is not yet released for the public, but that day is not too far off, for I was able to import some 500 messages into my account without problems.

What’s more: Paul and Katie were so happy about my involvement with TMT, that they offered me a position on their Board of Advisors, where I will be serving as the resident Social Applications guy, joining both Imran Ali, who is advising TMT on connections and funding and Ian Hay, who is advising TMT on being operator-ready.

All in all, I feel both honored and humbled at the same time for being offered such a chance and Treasuremytext is most definitely a service I am willing to spend more time on.

The Next Web 2008 - Redux

posted in Events on April 5th, 2008

Last year, I planned on doing a live-blogging session during the 2007 edition of the The Next Web conference, but due to WiFi outages was unable to get online all that much.

This year, I was prepared, thanks to Treasuremytext and you can (re-)read my thoughts on Day 1 here and Day 2 is available here.

I also did a couple of interviews during the conference and will post them soonish, so stay tuned.

Comments Off

Live from The Next Web, thanks to TreasureMyText

posted in Events on April 3rd, 2008

Just a quick update: I am live-blogging Day 1 via my Treasuremytext text-stream, go check it out!

Comments Off

From the frontlines

posted in Projects on March 28th, 2008

Just about everyone and their sister have been using one micro blogging tool or another and even though I have accounts at Twitter, Jaiku and Pownce, I mostly find myself just reading other people’s tweets and pownces, rather than creating my own. The primary reason for that? Cost.

Twitter has local numbers for the US, UK, Canada and India, Jaiku has one for Sweden and Pownce does not have any number at all and while I could still use a UMTS connection to post updates, I find myself enjoying the service that Treasuremytext offers more and more every day.

Treasuremytext was first launched in August of 2005 by Katie Lips and Paul Stringer and has seen a continuous stream of improvements ever since, up to a point where the interface is as easy to use as it gets.

Ease of use is all I want(ed) for my micro blogging endeavour and as such, I figured that I should give Treasuremytext a go, so from now on, you will see (ir)regular updates at the top of the sidebar.

Comments Off